high technology

Do you have a revolutionary product?

Finding it difficult to develop from prototype to product?

Difficulty in reducing production costs?

Issues with multi-country approvals?

Unsure how to develop the market?

Telephone +44 1780 762 259

12 High Street, Easton on the Hill,

Near Stamford. PE9 3LR. United Kingdom


You may understand the approvals process for your own country but what about other target markets?

Don’t leave it too late

marketing plan

How do you plan to sell your product?

  1. Direct sales?

  2. Distributors?

  3. Sales margin?




    We help young        

    companies to

    take new ideas and

    prototypes through

    to market

prototype to product

We help young companies to manage the insourcing of diverse expertise to take their project forward


Manufacturing or outsourcing? We help you to manage the key steps for  production.

Case Study

On our export site we provide a case study for the British company,

Remote Controlled Lighting, RCL

(click to open export page in new window)

However this was not just a sales and marketing operation. As part of our work various product adjustments and approvals were also necessary.

Voltage and Frequency

Japan is the only major market to use a 100V mains electricity supply.

In addition the frequency of the domestic supply depends on location. In the Kanto region (including Tokyo) it is 50Hz whereas in Kansai (Osaka) it is 60Hz.

This had various effects on hardware and software.

Denan Law and Approvals

All Electrical items must be shown to pass specific domestic approvals criteria. These are embodied in two types of PSE marking Diamond PSE for “specified items” and Circle (Maru) PSE for non-specified.  Only the precise details of a product will inform what approvals are required and placement of key items in the design layout can result in cheaper, faster approvals.

For more detailed information on Japanese electrical safey (DENAN) law, see: